{"id":2,"date":"2025-09-09T06:52:32","date_gmt":"2025-09-09T06:52:32","guid":{"rendered":"http:\/\/donapp.feriadesoftware.cl\/?page_id=2"},"modified":"2025-09-12T20:08:52","modified_gmt":"2025-09-13T01:08:52","slug":"nuestro-proposito","status":"publish","type":"page","link":"https:\/\/donapp.feriadesoftware.cl\/?page_id=2","title":{"rendered":"Nuestro proposito"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-stretch is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-align-center has-x-large-font-size\" style=\"padding-right:var(--wp--preset--spacing--40)\">Misi\u00f3n.<\/h2>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center\">Motivar, educar y fidelizar a los donantes de sangre mediante una aplicaci\u00f3n innovadora que integra gamificaci\u00f3n, algoritmos de personalizaci\u00f3n, un agente conversacional con IA y herramientas interactivas. DonApp transforma la experiencia de donar en un proceso m\u00e1s cercano, entretenido y accesible, ofreciendo desaf\u00edos, recompensas, recordatorios inteligentes y contenidos visuales que promueven una cultura de donaci\u00f3n voluntaria, frecuente y segura.<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignwide size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"269\" height=\"269\" src=\"https:\/\/donapp.feriadesoftware.cl\/wp-content\/uploads\/2025\/09\/mini-gota-sin-fondo.png\" alt=\"\" class=\"wp-image-140\" srcset=\"https:\/\/donapp.feriadesoftware.cl\/wp-content\/uploads\/2025\/09\/mini-gota-sin-fondo.png 269w, https:\/\/donapp.feriadesoftware.cl\/wp-content\/uploads\/2025\/09\/mini-gota-sin-fondo-150x150.png 150w, https:\/\/donapp.feriadesoftware.cl\/wp-content\/uploads\/2025\/09\/mini-gota-sin-fondo-100x100.png 100w\" sizes=\"auto, (max-width: 269px) 100vw, 269px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-stretch is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-align-center has-x-large-font-size\" style=\"padding-right:var(--wp--preset--spacing--40)\">Visi\u00f3n.<\/h2>\n\n\n\n<h4 class=\"wp-block-heading alignfull has-text-align-center\">Convertirse en la plataforma digital l\u00edder en Chile que revoluciona la donaci\u00f3n de sangre, conectando personas, instituciones y comunidades para garantizar un acceso oportuno, solidario y sostenible a este recurso vital.<\/h4>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Objetivos ODS<\/h2>\n\n\n\n<p>Se promueve la donaci\u00f3n voluntaria y frecuente de sangre a trav\u00e9s de estrategias de gamificaci\u00f3n, recordatorios personalizados y contenidos educativos accesibles, que incentivan a los j\u00f3venes a incorporarse y mantenerse activos como donantes. Adem\u00e1s, mediante algoritmos de segmentaci\u00f3n y un agente IA, se conecta a los usuarios con campa\u00f1as y centros cercanos, reduciendo las barreras de informaci\u00f3n o motivaci\u00f3n. No solo se aumenta el n\u00famero de donantes, sino que se fortalece.&nbsp;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Misi\u00f3n. Motivar, educar y fidelizar a los donantes de sangre mediante una aplicaci\u00f3n innovadora que integra gamificaci\u00f3n, algoritmos de personalizaci\u00f3n, un agente conversacional con IA y herramientas interactivas. DonApp transforma la experiencia de donar en un proceso m\u00e1s cercano, entretenido y accesible, ofreciendo desaf\u00edos, recompensas, recordatorios inteligentes y contenidos visuales que promueven una cultura de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/donapp.feriadesoftware.cl\/index.php?rest_route=\/wp\/v2\/pages\/2","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/donapp.feriadesoftware.cl\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/donapp.feriadesoftware.cl\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/donapp.feriadesoftware.cl\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/donapp.feriadesoftware.cl\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2"}],"version-history":[{"count":28,"href":"https:\/\/donapp.feriadesoftware.cl\/index.php?rest_route=\/wp\/v2\/pages\/2\/revisions"}],"predecessor-version":[{"id":156,"href":"https:\/\/donapp.feriadesoftware.cl\/index.php?rest_route=\/wp\/v2\/pages\/2\/revisions\/156"}],"wp:attachment":[{"href":"https:\/\/donapp.feriadesoftware.cl\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}